Web Analytics and Insights COMP 9652

Online

Our Web Analytics and Insights course explores complex digital marketing campaign measurements and metrics. Develop your knowledge of the current trends, tools and methodologies used in social media metrics, web analytics, digital monitoring and trend analysis. Learn how to measure and report on results from across a number of digital platforms and how to leverage this information to improve results over time.

Also check out our in-class course: COMP 9647 Web Analytics and Insights

Note(s)

Course Delivery Method:

This is an online course.

Prerequisites

Hours and Fees

Hours

21

Fee

$182

Course Sections

CRN:
F18445
Delivery Method: Online

Contact Information

Contact:

Business Department

Some courses require you to purchase a textbook. The cost of the textbook is not included in the course fee unless otherwise indicated. If there is a textbook assigned for this course, it will be listed on the bookstore website.